邁阿密大學(xué)公共關(guān)系

Public Relations Master's Program students learn how to promote a client's business, image, or product in the international marketplace.
Public Relations focuses on the free placement of messages in the media through media releases, editorial content, and promotion.
Classroom requirements reflect the importance of research, new technology, and the relationship of all media (electronic, print, and related technology) to public relations in both the public and private sectors. Students create and execute PR campaigns as part of their course work. They have the opportunity to work within a professional environment through internships and practicum programs.

1、Theories of Communication

2、Methods of Communication Research

3、Qualitative Research Methodologies

4、Social Effects of Mass Communication

5、Sports, Publicity, and Promotions

6、Public Relations Experience Program

7、International Public Relations

8、Public Relations Management

9、Design Tactics for Public Relations

10、Public Relations Internship

11、Crisis Communication and Management

12、Media Relations

13、Cases in Public Relations Administration

14、Public Relations Practicum

1、傳播學(xué)原理

2、傳播學(xué)研究方法

3、定性研究方法

4、大眾傳播的社會(huì)效應(yīng)

5、體育，宣傳和促銷

6、公共關(guān)系體驗(yàn)計(jì)劃

7、國(guó)際公共關(guān)系

8、公共關(guān)系管理

9、公共關(guān)系的設(shè)計(jì)策略

10、公共關(guān)系實(shí)習(xí)

11、危機(jī)傳播管理

12、媒體關(guān)系

13、在公共關(guān)系管理中的案例

14、公共關(guān)系實(shí)習(xí)